>> click here to read CASPIAN's press release on Levi's RFID spychipping...
>> click here for Levi Strauss & Co. contact info...


What consumers are saying about Levi's spychipping:

"adios levis"
--tom

"I USED TO BUY LEVI PRODUCTS FOR MY HUSBAND. AFTER WHAT I HEARD ABOUT TAGGING THERE WONT BE ANY OF YOUR PRODUCT FOUND IN MY HOUSE. I LIKE TO KEEP OUR PRIVACY. THEY HAVE STARTED TAGGING PETS--WE ARE NOT CATS OR DOGS."
--ANNA

"LEVI has for years been a well respected brand name....but I will not purchase your product if you continue with this invasion of privacy by using your current tagging method. Whether it's one store or not, there is a reason why you have implemented this program. It is a complete invasion of privacy and isn't how we dress about the 'individual'. 'consumer beware' is an appropriate note to add to your tag, along with the risks this technology poses. goodbye levi"
--Annie

"The most responsible thing Levi Strauss & Co. can do regarding RFID's on clothing is to abandon the experiment and publicly come out against it. Technology has no ethics, so businesses must.

It does not matter that I can cut off the tag on the present version of the technology you have chosen. This experiment is a critical and very public step toward concealed, secretly readable identifiers on belongings closely associated with an individual.

I don't have to make a snap decision about clothing, because I trust my present Levi's will last quite a while. But it very well could come to pass that a doorway I wish to traverse has an RFID reader to update an anonymous (to me) database on my whereabouts and attire, including whether my Dockers socks match, what cards and money I'm carrying and if my glasses aren't in place to read the responsibility disclaimer on the door. How shall I respond to a special offer on `Levi Knows' reversible underwear that will never be inside out? Thanks for your concern?

The spychip industry wants the maximum, and government, with their present attitudes toward privacy and immigration, is vulnerable to the lobbying efforts of surveillance opportunists. It is Levi Strauss' choice to stand with the public on privacy rights or not. Either way, your widely recognized firm cannot avoid making a powerful and significant statement. Make it a good one."

--G.H.


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The Spychips website is a project of CASPIAN, Consumers Against Supermarket Privacy Invasion and Numbering.
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